Who we are…smartpr is a combination business consultancy and public relations firm that specializes in providing “blue chip” representation at boutique prices to emerging businesses. Senior-level professionals with a breadth and depth of experience in communication strategy and implementation come together in teams that can best serve our clients. These professionals have backgrounds that run the gamut from in-house management positions at Fortune 100 companies to executive positions at major public relations agencies.
What we do…smartpr works with the key decision makers of a company on the core positioning and messaging that provides the foundation for the agency’s development and implementation of an integrated, consistent and strategic communication program that will establish, maintain and leverage a business’s marketplace credibility.
Our Marketplace Credibility Management program encompasses all the elements needed to bring our client’s agenda and the audiences’ agendas together with messaging that satisfies both. smartpr determines where the agendas meet, then identifies the opportunities and then capitalizes on those opportunities by designing and implementing the right communications plan.
Who we work with…smartpr carefully selects its clients, which can be in virtually any field of endeavor. The one requisite is that clients must be committed to learning, understanding and valuing the communication process, the partnership that is necessary between smartpr and the company, and the time and effort that must be expended to be successful.